Investors
Recap has been built by a group of investors who backed it before there was an app to look at, and we are always open to strategic partners who can help us go faster: distribution, clubs and federations, or capital. What follows is the market we are building into.
93%
Of amateur sport goes unrecorded
The cameras are already there, in everybody’s pocket. What is missing is the layer between the footage and something worth watching, and for the amateur game nobody has built it.
$.2.3T
Sports economy
$.68.7B
Sports tech by 2030
90%
Of fans already on highlights
$250B
Creator economy, sitting on that behaviour
Sources: WEF sports economy report, cited January 2026; MarketsandMarkets Sports Technology Market, 2025; IBM Sports Survey 2025; Goldman Sachs creator economy TAM, 2023.
The market
The market
$.2.3T
Global sports economy in 2025, forecast to reach $3.7T by 2030.
World Economic Forum sports economy report, cited January 2026
$602B
Commercial sports market by 2030, up from $417B.
Kearney, From Passion to Profit, 2025
$521B
Sports industry sales in 2024. Closing the digital gap could add around $130B a year.
Morgan Stanley, The Sports Industry’s $130 Billion Ticket, August 2025
$.68.7B
Global sports technology market by 2030, roughly double the $34.3B it is now.
MarketsandMarkets, Sports Technology Market, 2025. CAGR 14.9%
200M
Athletes on Strava alone, across 185+ countries, logging around 4B activities in 2025.
Strava Year in Sport and company figures, 2025 to 2026
90%
Of sports fans consume content beyond the live game, and highlights are the top extra format.
IBM Sports Survey 2025, 20,864 respondents across 12 countries
90%+
Of Gen Z fans consume sport on social: clips, highlights and athlete posts.
Deloitte immersive fandom research, 2023
34%
Of engaged 18 to 24 fans would rather watch highlights or clips than the full match.
YouGov Sports Whitepaper 2023, 19,568 adults across 18 countries
$250B
Creator economy addressable market, with short-form video a core driver of its growth.
Goldman Sachs, 2023. Later estimates for 2025 to 2026 cluster around $250B to $310B
82%
Of global IP traffic is video.
Cisco Visual Networking Index and Annual Internet Report
The sports
The sports
Soccer to launch, and five more already in
Soccer is where Recap goes first, because that is where the grassroots game is biggest and where we know the clubs. The app already handles the sports below, and each of them is somewhere the commentary, the punditry and the models behind them have plenty of room left to get better.
Soccer
- .3.5B
- fans
- 600M
- active players
Basketball
- .2.2B
- fans
- 450M
- participants
Volleyball
- 1B
- fans
- 400M
- recreational participants
Field hockey
- 2B
- fans
- 30M
- registered players
Ice hockey
- 250M+
- fans
- 2M
- registered competitive players
Padel
- 90+
- active countries
- 25M
- active players